Boss Direct Website Launch

James Christie

Aug 22, 2016 . 3 minutes read

Boss direct

This week the team are gearing up to launch one of our latest clients websites; Boss Direct, and we are rather excited! We have been working on this project throughout the year in different stages and thought we would give you a glimpse into the process of web design with Statuo.

Boss Direct approached us with a pretty basic website that needed updating into a responsive design viewable upon all platforms, the new website had to be consistent with the branding and represent the professionalism of the company. Our brief was to showcase the 3 main services they provide - print, office furniture & stationery. 

The Initial Stages

After a meeting with the team at Boss Direct we sat down to discuss the key objectives of the website, and a project charter was written up. Within this project charter we discuss how we could update the current system and the overall visual look. We finalise the site map and how many pages it will hold. We also discussed the product the company held, the services they offered, imagery and copy required for each of the pages. We look at local and UK competitors within the same field and assess our research to see what we could bring to the online presence of this brand that others don't currently offer.

The basic website before we got our hands on it:

Boss Direct Old Website

Time to get Creative

We start with a basic wireframe, noting all assets needed in the website, the overall look and function. This is the most important process and this enables all the ideas we have discussed to come together as one before we move onto the computer. It is essential everything is covered constantly referring back to the project charter and the overall key objectives for the website.

Wireframes & Initial Sketches :

You Dream…We create

Now its time to bring the clients dream to life, with the wireframes drawn out with every page considered we move onto the computer, using illustrator & photoshop the visuals start to be built - type is tuned to a T, legibility is checked, copy is applied and imagery bring the website together as one. The team reviews the work, and developers review the functionality of the site and how it will work on multiple devices, before it is forwarded to the client for first review.

Designs created on the computer using adobe creative suite software:

Website Designs

Seamless Communication

We currently collaborate with Invision, to simplify the feedback process by having clients, team members comment directly on the designs. Enabling us to view feedback all in one convenient place. Users can test our prototypes directly from their iPhone/Tablet, perfect for some of the busy clients, who are always on the go. We communicate with our clients using InVision until the client is happy with all information, imagery & overall framework before we go to build the website.

InVision App - Mock-Up before Build:

Building & Developers

Once the client is happy the developers start to code the website ready for final checks before launch!

We cannot wait to get Boss Direct Live! We are also taking over their social media networks this year so keep your eye out for our work :) Contact us if you want us to help your digital marketing dreams become a reality!

The final product ready for launch:

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