Cableworld

Cableworld is one the UK’s largest cable suppliers, with over 20 years’ experience in delivering complete cable solutions to a wide range of industries across the UK.

The Brief

Cableworld approached us initially to help with their online marketing. Their site had been on a downward trajectory in the rankings for 12 months and they were looking for help on getting back on track. However it soon became apparent that the website they currently had needed an overhaul.

 

The Website

The existing website was a Wordpress theme. We began the process of design, and eventually implemented the new website into Craft.  The result was a revamped website that seamlessly integrated the existing brand, offering a user-friendly experience and providing easier access to product information and data sheets.

 

Marketing

We then delved into the heart of the content, crafting comprehensive product descriptions that not only showcase the company's diverse offerings but also provide valuable insights for customers. By enriching the site with detailed data sheets, we empowered users with the information they need, fostering a more informed decision-making process. We now work closely with Cableworld managing their SEO & PPC channels which saw a 160% increase in organic traffic and a remarkable 1,725% rise in enquiries.